The Myth of A/B testing Mar 25, 2016 — by Brad Heidemann in Business “The journey is the reward.” – Peter M. Senge Let us now praise famous data scientists M...
The Myth of A/B Testing Mar 25, 2016 — by Brad Heidemann in Data Science Most websites are terrible at selling. As both a customer and as a consultant, I kno...
The Experience Economy: Part 3 Mar 18, 2016 — by Brad Heidemann in Business This concept of the experience economy I have been talking about for the past two...
The Experience Economy: Part 3 Mar 18, 2016 — by Brad Heidemann in Customer Experience This concept of the experience economy I have been talking about for t...
The Experience Economy: Part 2 Mar 11, 2016 — by Brad Heidemann in Business Consumerism is Dead So, I’ve been thinking a lot about this word “experience.” It...